Why doesn’t this notification from the Optus app qualify as a “marketing message”?

Why doesn’t this notification from the Optus app qualify as a “marketing message”?
Seeking NDIS Work Opportunities Hello everyone! I hope this message finds you well. I’m reaching out regarding work in the NDIS sector. My partner is experiencing reduced hours due to
Albanese and Dutton are ignoring the truth — our alliance with the US is in jeopardy.
Today I learned that one of Australia’s most successful television exports centers around… a kangaroo! “Skippy the Bush Kangaroo” features an exceptionally smart kangaroo capable of opening doors, using a
It sounds like you’re questioning the distinction between marketing messages and other types of communications within the Optus app. Typically, marketing messages aim to promote products or services, often with a call to action, while notifications from an app might focus on providing important updates, account information, service changes, or user-specific alerts that enhance the customer experience without necessarily promoting a sale.
If the notification in question is informing users about a service update, a security alert, or important account information, it may be categorized as essential communication rather than marketing. However, if the content is promotional in nature, it could certainly be viewed as a marketing message. It often comes down to the context and the intent behind the message. What specific notification are you referring to?