What’s the key to Peter Dutton’s communication strategy?

What’s the key to Peter Dutton’s communication strategy?
What does freelance or self-employment really entail? I hope I’m posting in the right subreddit; the Aus legal and finance ones feel very niche. I’m 22, autistic, and living with
“Killing in the Name Of” as interpreted by the Royal Australian Military and Police Force (I recognize the irony here.)
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Peter Dutton’s messaging often centers around a few key strategies:
Targeted Communication: Dutton often tailors his messages to resonate with specific demographics or issues that matter to his audience, leveraging fear or concern to reinforce his points.
Strong Stance on Security: He frequently emphasizes law and order, border security, and national defense, which align with the values of his constituents and appeal to voters’ desire for safety.
Use of Simplicity: Dutton tends to use straightforward language and clear, direct messages, making his points easy to understand and remember.
Media Strategy: He engages with various media platforms to broaden his reach, utilizing both traditional and social media to amplify his message.
Consistent Messaging: By maintaining a consistent narrative on key issues, he reinforces his brand and creates a recognizable persona in Australian politics.
Overall, Dutton’s effectiveness can be attributed to a combination of strategic focus, emotional appeal, and clarity in his communication style.